Software Advice assists buyers through the software purchasing process by offering individualized software recommendations which are specifically tailored to business needs. Software Advice was founded in 2005 and provides one-on-one advisor assistance, objective research, and trusted insights that help guide buyers to the best solutions based on their unique circumstances. Buyers also get access to unbiased market reports, detailed analyses and comparisons of different software systems, and phone consultations with experts in the field. Software Advice also provides an array of free resources and tools, including a vendor matching tool, an analyst certification program and a community of verified user reviews. Software Advice is part of the Gartner Digital Markets family of review sites and has helped more than 750,000 customers find the right software for their businesses.

The employees of Software Advice are committed to maintaining a culture of excellent customer service which has helped them become a leader in the industry for retention and acquisition of customers. The satisfaction of employees is high, and the company’s best practices in hiring and training employees have been praised.

Software Advice was listed as one of the top 100 employers by The Austin Business Journal and named a Top Workplace by Texas Monthly. Software Advice’s management are extremely effective in motivating and engaging their teams. This results in high productivity. Software Advice has also been praised for its innovative approach to technology and for making use of social media to expand the brand. Software Advice was actually the first review site on the internet to establish a social media platform for every product it reviewed.